FOR IMMEDIATE RELEASE
Seattle, WA – “Run Free – The True Story of Caballo Blanco” is off to a strong start winning awards at film festivals while making its way into movie theaters and online distribution. The film about ultra runner Micah True was released earlier this year by Noren Films of Seattle, Washington. The World Premiere took place in March at the Ultra Marathon Caballo Blanco in Urique, Mexico. The US Premiere occurred in April before the Boston Marathon and was Presented by Saucony. A ten-city screening tour in May included several sold-out showings in cities across the southwestern USA. Viewers who would like to see the movie have several options available to them.
The film is currently touring the festival circuit where it has garnered several prizes including the Bud Greenspan Documentary Film Award from the Track & Field Writers of America, an IndieFEST Award of Excellence and “Best Feature Documentary” at the Arizona International Film Festival. In addition it has been nominated for three awards at the Madrid International Film Festival including “Best Feature Documentary”, “Best Director of a Feature Documentary” and “Best Producer of a Feature Documentary “. Other film festivals where the movie is screening include the New Hope Film Festival in Pennsylvania and the Rhode Island International Film Festival.
“Micah’s simple dream was to honor the running traditions of the Raramuri families of Las Barrancas del Cobre. Our labor of love was to share his passion with the world. May his vision inspire us with his message of hope, peace, beauty, and love for one another that we may continue to run free.” – Maria Walton, Executive Producer
Fans who would like to see the film in their own city are encourage to host a screening event through Tugg.com, a web-platform that enables individuals, groups, and organizations to set up personalized screenings of Run Free in movie theaters across the country. These events can be used as fundraisers and can include audience discussions.
“This has been a very organic project from the beginning and giving people the ability to host their own community movie screenings is a really great opportunity to share the message of Caballo Blanco in an authentic and grass-roots way.” says film director Sterling Noren.
The film will be released online in September through Vimeo.com where viewers will be able to purchase the film digitally for the first time, as either a 48-hour rental (download to rent) or a digital download (download to own).